December 5 Tourbillon boutique in Petrovka the Russian premiere of the new model from the Swiss watch manufacture Blancpain. This happened two weeks before the so-called quantum transition, after which mankind will be able to enter into the next era of its evolution.
Rate novelty Swiss manufacturers came a galaxy of star guests.
Become agents of performance “The Fifth Element. Evolution “that started already at the entrance to the boutique. Every visitor was handed a special fluorescent bracelet.
According to the organizers, the company Swatch Group Rus, he became a symbol of the transition from the present to the future. The same was dedicated futuristic installation on the second floor of the boutique Tourbillon. She became a kind of “teleport” to the world of watchmaking art and will allow the best way to dive into the mysterious atmosphere of the evening.
At eight o’clock in the evening Brand Manager Swatch Group Rus Vadim Medvedev presented the audience a new watch. They are called L-Evolution, due to the fact that they have a three-dimensional multi-layer dial with white gold. The uniqueness of the model is that the power-reserve indicator is located on a rotating Rotherham – instead of the usual placing it on the dial.
According to Medvedev, the model L-Evolution true inherent brutality.
In spite of this, to try even women want to watch. They took an interest in them as much as men. Writer Eve Lanska said that Blancpain-her favorite brand, and she was pleased to come to the event to get acquainted with the new achievements of Swiss watchmakers. Actress Daria Moroz also did not hide his curiosity and gladly posed for photos in the windows with expensive watches.
Masculinity L-Evolution admired and TV Lopyreva Victoria. Carefully considered pioneering model restaurateur Arkady Novikov, also discussed and several other models of watches from Blancpain.
Artist and designer Andrey Bartenev admitted that he has always had a complicated relationship with the clock. His enthusiasm has caused more red bean (bob sled), which stood in the center of the room surrounded by hours. He could see the symbolism of the Olympic Winter Games in Sochi 2014 logo and Omega.
And his presence in the boutique explained, apparently, the upcoming Olympic Games in Sochi and the fact that the official timekeeper of the competition is the watch brand Omega (also presented in the boutique of premium brands of the company.)
In addition, a social event at Petrovka in the evening visited the designer Armen Yeritsyan singer Kirill Andreev, Editor Fashion Collection Marina Demchenko, artist Daniil Fedorov, singer Nina Shatskaya, State Duma deputy Andrei Tychinin and Julia Doinikova Olga Brusnikina Ekaterina Liepa and others.
Not without its surprises. After the guests got acquainted with the new clock from Blancpain, the makeshift stage there was a special guest of the evening – a jazz musician Eric Tryuffaz.
The sound of his pipes made the audience at the time apart from photo shoots and backstage conversations. The avant-garde performance Tryuffaza was the perfect backdrop for the presentation of a novel in design watches L-Evolution.
The evening ended with the raffle prizes, which was conducted in person boutique director Alain Buldakova. Lucky ones managed to take home gifts from Blancpain, and a super prize – a voucher for two nights at the Mandarin Oriental in Geneva.